Uniting a Global Community with Salesforce

Salesforce is one of the most recognizable and iconic brands in the world. Since its inception in 1999, the brand has seen explosive growth, and in the early 2000s, it accelerated that growth even more with the launch of its now iconic Trailblazer community. 

Nearly 20 years ago, Salesforce partnered with Opus Agency to rally these global Trailblazers in their local markets. Thus, the Salesforce World Tour was born. 

Today, World Tour is an international platform for Salesforce to showcase its latest innovations, products, and services, bringing together tens of thousands of customers, partners, developers, and enthusiasts around the world. Attendees enjoy luminary keynotes, hands-on workshops, customer success stories, and networking opportunities. 

The event is held in various cities around the globe, including London, Paris, New York, Washington D.C., Seattle, Sydney, and Tokyo, with attendance ranging from 1,000 to 15,000 people per event.

Across three decades of partnership, Salesforce and Opus Agency have successfully executed countless events across dozens of international cities, nurturing a synergistic relationship and bringing insights to millions of Trailblazers around the globe.