B2B Activations

Unique trends for attracting attendees, engaging your audience, and maximizing business investments.

Last week, I attended C2 —the Commerce and Creativity Conference—in Montreal, Canada. It had Snoop Dog (talking about the legalization of cannabis) as the big draw, but that’s not why I wanted to go. I was primarily interested in seeing a new event experience...

Tickets to film festivals around the country are becoming more coveted and sought after every year. As event professionals, we asked ourselves, “What are these film festivals doing right?” Turns out it’s a lot! We sat down with the folks from the Napa Valley Film Festival...